There are many talks today around how to create a winning customer experience. It goes without saying that nowadays with increasing choice, high availability, and more standardized pricing of products, the competition has evolved into the challenge of making customers feeling positive and happy about their experience with your brand. So how do you go about winning and keeping customers? You can find a plenty of good books and articles on the web revealing secrets to creating memorable customer experiences. You can also put a great deal of time and effort into collecting and analyzing your customers’ feedback, as well as invest heavily into painstaking market research. For sure, you’ll discover something new and helpful. But it’s only the tip of the iceberg, I kid you not.
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