Modern customers start their search of products or services with thorough analysis of information available on the Internet. They visit company’s Facebook and LinkedIn pages and read available online customer reviews. Thus it is important to create a strong online presence and maintain it by collecting customer reviews and testimonials. When you start collecting customer feedback and online reviews you’d need to use both Testimonial website page and profiles on the online review platforms. However, what kind of platforms to choose? And why does collecting online customer reviews help to improve search engine optimization and brand awareness? In this blog post we will answer these questions and describe most popular online review platforms where it is worth registering a profile for collecting online customer reviews.
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