“When one door closes, another opens; but we often look so long and so regretfully upon the closed door that we do not see the one which has opened for us.” -Alexander Graham Bell “There is only one boss — the customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.” -Sam Walton Customers might decide to stop using your service or products for a number of reasons. In some cases this decision is related to their customer experience with your company (product quality or customer support efficiency), in many other cases it might seem that it has nothing to do with your business, say, they just need something different, or they expected it to work in a different way, or they can no longer afford it due to some new circumstances. Whatever the reason, it’s no picnic to see your customer walking in one morning and saying “you are fired”, isn’t it?
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