The Covid-19 pandemic forced retailers to close their doors and start selling online. Recent surveys reveal that 59% of shoppers research online before they buy to ensure they are making the best possible choice and 47% of total global purchases are completed online. Today without a ecommerce website, where customers can take a look at your products and choose whatever they need, it is impossible to survive the competition on the retailers market. In 2020 many small businesses which used to sell offline were forced to build their ecommerce websites from scratch and learn how to promote themselves online. The year 2021 will become the year of new experience. During this time it is important not only to keep loyal customers but also spread online presence and win the customers who seek new suppliers instead of those who failed to adjust to the pandemic rules.
Continue readingTag: live chat for ecommerce
Ecommerce Testify: Live Chat Brings Us Many Benefits
Live chat has been adopted by many ecommerce websites over the recent years. Not without a reason. According to a study by Forrester, 44% of online shoppers consider live chat one of the most important features a website could offer. What effects has live chat produced for ecommerce? Are there any real benefits, or is it just another popular trend? We contacted the owners of 3 ecommerce stores and asked them how adding live chat as a contact option in their online shop has changed their business. Here is what they had to say on this.
Continue reading