The back-to-school season marks not only a milestone for parents and students. It is the second largest consumer spending event for retailers right after the winter holidays. And according to recent surveys, retailers are anticipating a stronger back to school sale season this year. The end of summer and the first weeks of September are a great opportunity for just about every business to get new customers and increase revenues. Even if you’re not selling school supplies or clothing, there are lots of ways you can attract back to school deal-seekers to your products and services and increase your sales. Almost every business takes advantage of this event, and we hope you won’t miss the opportunity to capture your fair share of the back-to-school market.
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